Token Collection BP - Le Trésor des Rois de France №15 - Francois 1er

Token Collection BP - Le Trésor des Rois de France (№15 - Francois 1er) - obverseToken Collection BP - Le Trésor des Rois de France (№15 - Francois 1er) - reverse

© PLH28

Features

Location France
Period Fifth Republic (1958-date)
Type Promotional items › Advertising token
Year 1968
Currency Promotional Gas Tokens
Composition Zamak
Weight 6.2 g
Diameter 29 mm
Thickness 2.2 mm
Shape Round
Orientation Coin alignment ↑↓
Number
N#
39945

Series: Collection BP II. Le Trésor des Rois de France

Obverse

Bust of François 1er on the right.Automatically translated

Script: Latin

Lettering: FRANCIS+DEI.GR.FR.REX

Reverse

Text on the periphery. In the center, reference of the token.Automatically translated

Script: Latin

Lettering:
II - LE TRESOR DES ROIS DE FRANCE
15
FRANCOIS 1er
TESTON
1529
° COLLECTION - BP - °

Edge

Plain

Token Collection BP - Le Trésor des Rois de France (№15 - Francois 1er) -  obverse

© PLH28

Comments



The Treasure of the Kings of France was the title of an advertising campaign launched by BP (British Petroleum) in 1968 to boost petrol sales at its service stations. This advertising campaign centered on the numismatic/petrol pairing may seem surprising today. However, it was a great success in its day, leaving an indelible mark on the minds of many children, who were forever converted to numismatics...
1 token was distributed for each tank of petrol over 20 liters. The display case held all 20 tokens, and a full-colour educational booklet was provided free of charge.
20 tokens copying the most remarkable coins in French numismatics.
Building on the success of this first advertising series, BP renewed the experiment by creating two new series, "Le Trésor des monnaies antiques" and "Le Trésor des Pirates". https://www.cgb.fr/Automatically translated

See also

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Date VG F VF XF AU UNC
ND (1968) 

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Members from this site want to exchange it: js33, MRAM, asimov37, TITI51, peps 1968, balder23, pictavien, rezo, Jeff75018, nrico, remy, Bigovic, Zodone, numis27, l-ajaiste-21, jojkyjou, Potator II, Elakato, Numis56, abeilleecureuil, Raffi

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